
Fırat Kaya Collection
Web Design · Software
In the project, we combined the flexible modules of the Ticimax platform with Tcherchi's wide product range; Thanks to our smart category structure, scalable campaign tools and detailed data analysis, we provided the brand with both smooth operation and sustainable growth.

Visitors can now easily filter thousands of options, from electronic accessories to home and living products, and complete their order with a few clicks. Secure payment flow makes shopping hassle-free. Personalized email content and social media announcements connect customers with opportunities that interest them, just in time. Thus, Tcherchi turns shopping into a pleasant tour of discovery
Tcherchi wanted to showcase the products it offers in many categories such as electronics, home and living, mother and baby, sports and outdoor, with a strong showcase in its online store. In the first step of the journey, we designed an intuitive shopping experience by taking advantage of the solid foundations of the Ticimax infrastructure. Detailed filters, quick product comparison options and dynamic search suggestions shorten the user journey. Cart completion rate increased significantly. Search engine ads, social media content and automated email flows merged under a single strategy. Performance reports and campaign management panel provided instant insight to the Tcherchi team, making it easier for them to make quick decisions. The management panel we launched at the end of the project made adding new products, campaign planning and customer communication effortless for the team. Tcherchi now continues its mission of safe and enjoyable shopping with the same energy in the digital showcase.
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