
Noir Pit
Web Design
We designed a simple, premium and sales-focused website that combines Harmora’s journey from family grove to table with lab analyses, the production process and product presentation.

Harmora is a brand that produces early-harvest, cold-pressed natural extra virgin olive oil from olives grown in its own family groves in Ormanköy. At Booster Wizard, we designed Harmora’s website from start to finish; the goal was to convey the care in production and the quality of the product just as precisely online.
With olive oil, users judge a product not only by its price but by where, how and when it was produced. That is why we placed the brand’s story, production process and analysis results at the heart of the design. The Our Story, Analyses and Production sections were arranged in a flow that transparently shows users the effort behind the product.
Large visual areas, simple typography and a natural colour palette created a visual language that supports Harmora’s boutique, premium positioning.
Built on the ikas infrastructure, the site offers a simple, clear shopping flow from product pages to checkout. Product details and harvest and pressing information are presented with a clear hierarchy, and the mobile experience was treated as a priority.
As a result, Harmora gained a digital storefront that confidently communicates its production quality and naturally guides visitors towards a purchase.
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